The Mac Divot™ brand was introduced in 1955 as an instructional comic strip syndicated on a daily basis for 22 years into hundred of newspapers through the Chicago Tribune and the New York News Syndicate.

The lead fictitious character, Sandy Mac Divot, toured with Arnold Palmer and Jack Nicklaus in the early days of the P.G.A. tour when the tournament prize money was in the thousands vs. today’s millions.